These weekly video editorials are widely viewed and distributed to promote immigration reform through public awareness. In addition to direct distribution through a variety of online portals, our advocacy videos have achieved widespread viral distribution and are easily embeddable on related sites. They are designed to generate political response through calls to action and have resulted in both strong immigration community support and legislative change.
TeamCreations’ work for America’s Voice has helped to give this group a presence in the immigration reform debate that they simply didn’t have before beginning their online video campaign. A recent video, produced within a three-day timeframe, received nearly 13,000 plays within 48 hours of release.
These plays were documented from the known distribution portals, news and blog-sites where the video was placed. Many more plays were no doubt secured through undocumented sites that picked up the “embeddable” piece. But, results are what matter and successful online distribution gets noticed. America’s Voice campaign spots have been picked up by the broadcast and cable news networks and used to illustrate news stories or frame interview discussions.
The recent America’s Voice video focusing on potentially unconstitutional activities by ICE (Immigration and Customs Enforcement agency) was followed by a statement from the office of the Secretary of Homeland Security, Janet Napolitano, stating her department’s intention to investigate the activities.
Click to View AV Ice
And, another series on Maricopa County Sheriff Joe Arpaio was so effective that it was a key component in generating a Justice Department probe in Arizona.
Click to View Sheriff
Click to View Sheriff 2
The newest message produced by TEAM adds America's Voice to the growing campaign to "Drop Dobbs."
Click to View Lou Dobbs
Contact New Media Producers:
Peter Davis – Creative Director at pdavis@teamgroup.tv
Jody Gillanders – Production Manager at jgillanders@teamgroup.tv